Saturday, December 8, 2007

Amazon Announces $100,000 Start-Up Challenge Winner

Out of over 900 business plan entries submitted by developers building their products and services using the AWS platform, Ooyala is announced the winner of the Amazon Web Services Start-Up Challenge. Ooyala is a video company delivering a high quality interactive video experience with monetization and analytics tools for video publishers and advertisers. As the grand prize winner, Ooyala will receive $50,000 in cash, $50,000 in Amazon Web Service credits and an investment offer from Amazon.com. Click here for more on the contest.

Ooyala has built a platform to deliver video content for publishers and targeted advertising via an interactive video experience. Ooyala is built on Amazon Web Services including Amazon EC2, used for video and analytics processing, and Amazon S3 for content storage and delivery. Ooyala leverages Amazon FPS to process both content and ad serving payments. Amazon Mechanical Turk and Amazon SQS are also utilized by Ooyala.

“When we started Ooyala, we were warned that we would spend most of our time in datacenters at 2 a.m. making sure everything worked,” said Sean Knapp, Founder and President of Technology for Ooyala. “Very few companies in the world can provide the infrastructure services Amazon can provide. Why would you do it yourself? AWS has enabled Ooyala to build, deploy and scale our product in record time, raising the bar for rapid innovation.”

Read more at Business Wire.

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